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In a world where every business has to fight for a share of the customers’ attention, marketing plays a huge role in boosting the number and intere...
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Target and position define whom we are trying to reach with our marketing campaign, and what message (or position) we will use to connect. The conc...
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Entrepreneurship means different things to everyone, but ultimately, it's about creating your own success story. Money or idea only does not guaran...
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Businesses with websites have to know how to reach and attract consumers online, and many of these businesses would rather pay someone to do their ...
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A sales strategy is a plan by a business or individual on how to go about selling products and services and increasing profits. Sales strategies a...
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Social media can be a great way for small business owners to connect with prospects and customers. If done right, it can make sales skyrocket. Some...
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Online marketing differs from traditional marketing, which has historically included mediums like print, billboard, television and radio advertisem...
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If you’re a digital marketer or a social media manager then search engine optimisation will be a very important task for you to handle, because it ...
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Sales techniques encompass a range of methods used in the sales profession to exchange goods, services or other property for money. Sales technique...
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Business analysts work across all levels of an organization and may be involved in everything from defining strategy, to creating the enterprise ar...
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Content strategy deals with the planning aspects of managing content throughout its lifecycle, and includes aligning content to business goals, ana...
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Reputation is all about feeling and perception structured into a brand. Your online reputation is a consequence of the feeling and perception peopl...
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Management is a purposive activity. It is something that directs group efforts towards the attainment of certain pre – determined goals. It is the ...
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The balance sheet is one of the three basic financial statements and is important to both financial modeling and accounting. A balance sheet can al...
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Data mining is looking for hidden, valid, and potentially useful patterns in huge data sets. Data Mining is all about discovering unsuspected/ prev...
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Effective communication with people who have different communication styles will certainly improve your prospects, bring about productive communica...
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One of the most critical part of any business is understanding your customers’ needs. This most fundamental, but surprisingly elusive, as informati...
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Digital citizenship is the continuously developing norms of appropriate, responsible, and empowered technology use. It encompasses digital literacy...
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Building and growing an online business is easier said than done. With many people logging onto the Internet on a daily basis, a new breed of entre...
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