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Professional writing is a style of written communication used in a workplace environment that allows professionals (e.g. businesspeople, professors, doctors, lawyers, etc.) to make informed decisions.

Human resource management is the strategic approach to the effective management of people in a company or organization such that they help their business gain a competitive advantage. It is designed to maximize employee performance in service of an employer’s strategic objectives.

Decision making is one of the most important activities in which management of organizations are engaged in on a daily basis. In the same view, the success of any organization is critically linked to effective decisions and an effective decision-making process.

Quality is a perceptual, conditional and somewhat subjective attribute of a product or service. Its meaning in business has developed over time. It has been understood differently and interpreted differently by different people.

Disaster studies and the practice of disaster risk reduction (DRR) have long recognized the social construction of disasters and the political dimensions of disaster risk.

Target and position define whom we are trying to reach with our marketing campaign, and what message (or position) we will use to connect. The concepts of targeting and positioning are so critical to marketing success that we now dedicate an entire unit to them.

A major impact on the culture of an organization is the makeup of its workforce. Specifically, what is diversity and how does it affect the management of an organization. In this course we’ll explore topics related to managing a diverse workforce including the benefits and challenges of an organization comprised of individuals from a variety of backgrounds.

Organizations can be thought of as systems of people who are in constant motion. Organizations are social systems that rely on communication to exist. Simon puts it quite simply: “Without communication, there can be no organization.

On a daily basis human being, regardless of who they are or where they come from, all take part in interpersonal communication. Often, we are unaware of our participation in an interpersonal communication interaction because these actions have become such an ingrained part of our daily lives that we go about them mindlessly and automatically—in the same fashion our bodies go about automatically keeping our hearts beating.

Growing a business means taking many decisions about the way you want to expand your operations. Creating a strategic plan is a key component of planning for growth.

It will help you prepare a realistic vision for the future of your business and in doing so can maximize your business’ potential for growth.