Facebook Ads Tracking

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Study Mode: Online / Offline
Course view: 4175
Enrolled: 585 students
Duration: Self-Paced Learning
Course Materials: Downloadable Videos
Lectures: 9
Video: 53 Minutes
Course type: All levels
Certificate of Completion: FREE
Facebook Ad Pixel tracking

Discover What You Need to Do Before Setting Up Your Facebook Ads to Get Results

In this specific video training course, you will get to watch over my shoulder – step-by-step, click by click – and learn what you need to do to install your Facebook Ad Pixel tracking.

It’s a fact that – Facebook Ads can be very profitable for your business. But it’s also a way to lose a lot of money if you don’t do it right.

What I mean is…

There are a lot of courses out there on ads but they assume you know how to set up the Facebook Pixel and implement the tracking within your funnel.

The reality is there are standard events that track certain steps thru the funnel.

Placing the same pixel code without any changes on all your pages won’t do you any good.

In short – How do you know when people visit your site, your shopping cart, and when they make a purchase?

How do track when someone becomes a lead?

Or perhaps they visit but don’t purchase right away?

How do you make ads to target those people?

Without the proper pixel tracking in place, you would not know. This is why most people lose when it comes to paid traffic.

You can get answers to the above in this course “Facebook Ads Tracking”

 

This training consists of 9 Part Video Course.

Here’s a list of this 9-part video series in more detail:

Video #1 – Introduction to FB Tracking

Have you ever wondered why your Facebook ads don’t convert? The reason why is that most people do not train their Facebook pixel correctly. In this video, we will discuss what that means and why that is important. You will also be given a quick overview of the course itself and what you need to get started.

Video #2 – Business Manager Setup

Before you create your Facebook pixel, let’s discuss why you need to have a business manager. There’s a big reason why Facebook created the business manager and why you need to centralize access to all of your pages, your pixels, your ad accounts, and much more.

Video #3 – Create a Facebook Pixel

Now, it’s time to show you how to create a Facebook pixel. Did you know that you can create several pixels per account? The big question is – should you create a pixel for your whole business? Or should you create several different pixels? This is something that most people do not think about and they do it incorrectly. In fact, doing this wrong will give you horrible results.

Video #4 – Standard Events Overview

Before I give you some practical applications and real-life examples, it’s important to understand why standard events are important and how they can tell you what is happening within your funnel.

Video #5 – Email Opt-In Funnel Events

The first real-life practical example is a simple email opt-in funnel. This consists of a landing page that asks people to fill out their name and email address in exchange for something for free. In this video, you’re going to learn how to know how many people visited your opt-in page and how many filled out the form. Or how many people visited the page, but did not fill out the form.

Video #6 – Abandoned Cart Funnel Events

The next funnel is crucial if you are selling your product and have people abandoning the cart. Let’s say for example that 100 people visit your site, and 10 people are interested in purchasing. So, they click the ‘add to cart’ button but never purchase the product. Without the proper tracking, you would never know this information, and this is exactly how most business owners run their businesses. You’ll learn how to properly set this up in this video.

Video #7 – Purchase Funnel Events

Next up, you have the purchase funnel which is similar to the previous video. However, we will take it one step further. This allows you to see who came to your sales page and purchased versus who came to your sales page and did not purchase. This will allow you to retarget them at a later date. Or perhaps you want to run an ad solely for people who purchased? This is for you!

Video #8 Lead Form Funnel

A lot of consulting or service-based businesses utilize this funnel. Basically, it consists of getting people to a page with the intent to fill out a form. Perhaps you want to get them to schedule an appointment so that you can sell to them at a later date

Video #9 – How to Test Your Pixel Is Active

Once you have installed new pixels throughout your funnel, the big question is – how do you know if it is working? How do you know if those standard event pixels were placed properly? More on that in this video.

So, grab this video-based course today and begin setting up your Facebook ads tracking  … the right way.

 

BONUS

Don’t worry about waiting, you can download this video training course immediately after you pay. Start watching how to implement the system within minutes.

P.P.S. If you want to learn how to set up your Facebook ad pixel tracking the right way, and you don’t know where to start, then this is the training course for you.

 

 

 

 

 

SECTION 1: INTRODUCTION

1
Introduction to Facebook Tracking
4 Mins 20 Secs
2
Business Manager Setup
5 Mins 08 Secs
3
Create A Facebook Pixel
7 Mins 04 Secs

SECTION 2: FACEBOOK EVENTS MANAGEMENT

1
Standard Events Overview
4 Mins 57 Secs
2
Email Opt in Funnel Events
7 Mins 36 Secs
3
Abandoned Cart Funnel Events
7 Mins 22 Secs
4
Purchase Funnel Events
6 Mins 36 Secs

SECTION 3: LEAD FUNNEL AND PIXEL

1
Lead Form Funnel
5 Mins 59 Secs
2
How to test if your Pixel is Active
3 Mins 37 Secs

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