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Study Mode: Online
Enrolled: 17773 students
Course view: 51377
Duration: Self-Paced Learning
Lectures: 9
Course type: Short Courses
Certificate of Completion: FREE
Blogging and Content Marketing

Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience — and, ultimately, to drive profitable customer action.

A Strategy for marketing  your content is simply a plan that you put together to make sure you create, publish, and promote content that ultimately helps you with website traffic generation, lead generation, and to increase sales.


Course Curriculum

SECTION 1: INTRODUCTION TO BLOGGING AND CONTENT MARKETING

1      Concept of Blogging                                                                                                       Self-Paced
2     The Benefits Of Blogging                                                                                              Self-paced
3      Meaning Of Content Marketing                                                                                 Self-paced
4      Approaches To Content Marketing                                                                           Self-paced
5      Steps To Starting A Blog                                                                                              Self-paced
6      Quiz                                                                                                                                  10 questions

SECTION 2: UNDERSTANDING CONTENT MARKETING

1      How to Get Started with Content Marketing                                                           Self-Paced
2      Steps to Creating a Successful Content Marketing Strategy                                Self-Paced
3      Importance Of Blogging And Content Marketing For Business Growth          Self-paced
4      Wrapping Up                                                                                                                 Self-paced
5      Quiz                                                                                                                                  10 questions

 

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