Instructor
eMarkeing Institute
Masterclass: Online Marketing
In a world where every business has to fight for a share of the customers’ attention, marketing plays a huge ...
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Course details
Duration
Self-Paced Learning
Lectures
61
Quizzes
1
Course type
Masterclass Courses
- Curriculum
- Reviews
SECTION 1: THE BASICS OF INTERNET MARKETING
SECTION 2: WEB ANALYTICS
SECTION 3: THE BASICS OF CONVERSION OPTIMIZATION
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7
Introduction to the Basics of Conversion Optimization -
8
What is Conversion Optimization?
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9
What Conversion Optimization is not
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10
Some Important Terms to Remember
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11
Calculating Conversion Rate Optimization
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12
Elements of the CRO Process
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13
Making Sense of the CRO
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14
Metrics to Help You Understand CRO
SECTION 4: THE BASICS OF SEARCH ENGINE MARKETING
SECTION 5: THE BASICS OF SOCIAL MEDIA MARKETING
SECTION 6: THE BASICS OF SEARCH ENGINE OPTIMIZATION
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26
Introduction to the Basics of Search Engine Optimization
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27
Essentials of Search Engine Optimization
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28
Search Engine Optimization Elements
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29
Origin and History of Search Engine Optimization
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30
Three Types of SEO
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31
Mistaken Belief about SEO
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32
What SEO can and cannot do
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33
Tips and Tricks of SEO
SECTION 7: EMAIL MARKETING
SECTION 8: AFFILIATE MARKETING
SECTION 9: STEPS TO DEVELOP INTERNET MARKETING STRATEGY
SECTION 10: LEAD GENERATION
SECTION 11: INTERNET MARKETING FOR MOBILE DEVICES
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