- Curriculum
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SECTION 1: CUSTOMER LOYALTY
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1Concept of Customer Loyalty
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2Customer Satisfaction
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3Customer Loyalty
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4Factors Influencing Customer Satisfaction and Loyalty
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5Measuring Customer Satisfaction
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6Importance of Customer Satisfaction
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7Managing Customer Relationship
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8The Value of the Customers
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9Create Service Brand Relationship
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10Customer Relationship Marketing
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11Quiz
SECTION 2: CUSTOMER RELATIONSHIP MANAGEMENT
SECTION 3: LEADERSHIP IN CUSTOMER RELATIONSHIP MANAGEMENT
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